Social media for advocacy: A beginners guide

phone displaying social media apps

Social media is vital to the project of sharing knowledge, but it is also now increasingly important for grant funding and collaborations. Social work for social change can frequently involve some element of promotion, persuasion or education, knowledge of how to use social media tools.

Throughout this workshop, you’ll get to take a deep dive into the various strategies individuals and organisations can use to capture and persuade audiences.

You’ll discover how some of the techniques used by commercial marketing are useful, but you’ll also focus on the ways change makers dealing with complex knowledge, in often very contentious spaces, need to have their own specific approaches to influencing the tides of opinion.

Event Details

Date: February 2, 2022
Time: 6:00pm - 7:30pm
Cost: $40 members / $50 non-members
Venue: Online
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